---
title: Strategic Thinking | Nicholas Mayhew
description: Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.
---

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# Strategic Thinking

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# Strategic Thinking

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![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

## Nicholas Mayhew

### Latest

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Feb 23, 2025

[![When Experience is Helpful and When it is Not](https://www.alembicstrategy.com/hs-fs/hubfs/patrick-t-kindt-ltifWJbvhXM-unsplash.jpg?width=142&name=patrick-t-kindt-ltifWJbvhXM-unsplash.jpg) ](https://www.alembicstrategy.com/strategic-thinking/when-experience-is-helpful-and-when-it-is-not)

## [When Experience is Helpful and When it is Not](https://www.alembicstrategy.com/strategic-thinking/when-experience-is-helpful-and-when-it-is-not)

 Experience is a really important factor in mental agility and emotional adaptability. It’s pretty obvious, right? If you have experienced a similar

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Feb 23, 2025

<https://www.alembicstrategy.com/strategic-thinking/when-experience-is-helpful-and-when-it-is-not#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Ambiguity](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_questioning_ba2eaac8-7db8-42dc-856b-2e241fd65b3a.png?width=142&name=jessworkaccount_questioning_ba2eaac8-7db8-42dc-856b-2e241fd65b3a.png) ](https://www.alembicstrategy.com/strategic-thinking/ambiguity)

## [Ambiguity](https://www.alembicstrategy.com/strategic-thinking/ambiguity)

 Leaders regularly face unexpected situations. People look to leaders for solutions during times of crisis. These resources are designed to guide

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/ambiguity#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Motivation](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_motivations_of_a_millenial_d71ff749-f971-4998-8bd6-d5bf5dd6d90b.png?width=142&name=jessworkaccount_motivations_of_a_millenial_d71ff749-f971-4998-8bd6-d5bf5dd6d90b.png) ](https://www.alembicstrategy.com/strategic-thinking/motivation)

## [Motivation](https://www.alembicstrategy.com/strategic-thinking/motivation)

 At Alembic we place a strong focus on motivation. It is fundamental to hiring, retention, culture, and career development. Understanding motivation

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/motivation#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Change](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_change_and_transformation_of_an_individual_grow_bc15d882-6e3e-443a-a84a-c1f5ca4e5515.png?width=142&name=jessworkaccount_change_and_transformation_of_an_individual_grow_bc15d882-6e3e-443a-a84a-c1f5ca4e5515.png) ](https://www.alembicstrategy.com/strategic-thinking/change)

## [Change](https://www.alembicstrategy.com/strategic-thinking/change)

 Welcome to our series of articles on change. They delve into various aspects of change, offering valuable perspectives on personal growth, business

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/change#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Human](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_esg_255f6d0e-c55e-4063-b3f7-0efc62738b8b.png?width=142&name=jessworkaccount_esg_255f6d0e-c55e-4063-b3f7-0efc62738b8b.png) ](https://www.alembicstrategy.com/strategic-thinking/human)

## [Human](https://www.alembicstrategy.com/strategic-thinking/human)

 At Alembic we focus on the human side of leadership. This means putting people at the heart of business. In this series of articles, we cover

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/human#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Conflict](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_communication_conflict_in_the_workplace_a762e50f-378b-4efa-8e5c-e3706db6086c.png?width=142&name=jessworkaccount_communication_conflict_in_the_workplace_a762e50f-378b-4efa-8e5c-e3706db6086c.png) ](https://www.alembicstrategy.com/strategic-thinking/conflict)

## [Conflict](https://www.alembicstrategy.com/strategic-thinking/conflict)

 Conflict is an inevitable part of relationships - it is part of being human! It is uncomfortable and difficult to manage, but as leaders, we need to

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/conflict#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Goal Setting](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_goal_setting_851cf01a-15a8-41c0-9dd5-f64cf6eb7feb.png?width=142&name=jessworkaccount_goal_setting_851cf01a-15a8-41c0-9dd5-f64cf6eb7feb.png) ](https://www.alembicstrategy.com/strategic-thinking/goal-setting)

## [Goal Setting](https://www.alembicstrategy.com/strategic-thinking/goal-setting)

 In this series of articles, we delve into the art of goal-setting and personal growth. Each article explores various facets of this process,

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/goal-setting#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Communication](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_communication_at_work_all_the_colleagues_are_ha_b7f80b6a-1907-463e-b7d5-ae79972b765d.png?width=142&name=jessworkaccount_communication_at_work_all_the_colleagues_are_ha_b7f80b6a-1907-463e-b7d5-ae79972b765d.png) ](https://www.alembicstrategy.com/strategic-thinking/communication)

## [Communication](https://www.alembicstrategy.com/strategic-thinking/communication)

 We are constantly communicating with one another. Communication is complex, but fundamental for building relationships. When done right,

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/communication#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Barriers](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_a_metaphorical_representation_of_barriers_f78226cf-e872-46e9-9a93-4fd876ff00ee.png?width=142&name=jessworkaccount_a_metaphorical_representation_of_barriers_f78226cf-e872-46e9-9a93-4fd876ff00ee.png) ](https://www.alembicstrategy.com/strategic-thinking/barriers)

## [Barriers](https://www.alembicstrategy.com/strategic-thinking/barriers)

 Barriers can come in a range of forms - unmanaged emotions, bias, imposter syndrome, lack of communication, assumptions, and poor listening skills.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/barriers#comments-listing>

![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)  Oct 18, 2023

[![Leadership](https://www.alembicstrategy.com/hs-fs/hubfs/jessworkaccount_a_happy_leader_who_has_a_happy_team_at_work_a8c58e45-2844-44a8-9f7c-47a368b5ec9f.png?width=142&name=jessworkaccount_a_happy_leader_who_has_a_happy_team_at_work_a8c58e45-2844-44a8-9f7c-47a368b5ec9f.png) ](https://www.alembicstrategy.com/strategic-thinking/leadership)

## [Leadership](https://www.alembicstrategy.com/strategic-thinking/leadership)

 Leaders constantly face challenges and ambiguity. As a leader, what are you doing to develop yourself? Are you aware of your blind spots, and what

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

[Nicholas Mayhew](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

Founder and managing director of Alembic Strategy Ltd, a growth consultancy focussed on strategy, leadership, M&A, coaching and change.

[![Nicholas Mayhew](https://www.alembicstrategy.com/hubfs/Nick%20May%202019-1.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew)

 Oct 18, 2023

<https://www.alembicstrategy.com/strategic-thinking/leadership#comments-listing>

[All posts](https://www.alembicstrategy.com/strategic-thinking/all) [Next](https://www.alembicstrategy.com/strategic-thinking/author/nicholas-mayhew/page/2)

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