--- title: Strategic Thinking | Alembic Strategy description: Thoughts from Alembic Strategy on profit, growth, strategy and performance --- [![Alembicstrategy](https://www.alembicstrategy.com/hs-fs/hubfs/Alembic_Strategy_September2018%20Theme/Images/logo.png?width=218&height=76&name=logo.png "Alembicstrategy")](https://www.alembicstrategy.com/) # Strategic Thinking ![Alembic-Resized-Max](https://www.alembicstrategy.com/hs-fs/hubfs/Alembic-Resized-Max.jpg?width=2420&height=692&name=Alembic-Resized-Max.jpg) # Strategic Thinking - - ![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) ## Alembic Strategy ### Latest ![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Apr 17, 2026 [![How Often Do You Ask Yourself This?](https://www.alembicstrategy.com/hs-fs/hubfs/vitaly-gariev-pBJDpxw8Ptk-unsplash.jpg?width=142&name=vitaly-gariev-pBJDpxw8Ptk-unsplash.jpg) ](https://www.alembicstrategy.com/strategic-thinking/how-often-do-you-ask-yourself-this) ## [How Often Do You Ask Yourself This?](https://www.alembicstrategy.com/strategic-thinking/how-often-do-you-ask-yourself-this) Emotions are the language of the body. Just like heartbeats and the gentle sound of your breathing, emotions are information, ready to be [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Apr 17, 2026 ![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Aug 2, 2022 [![Our Values](https://www.alembicstrategy.com/hs-fs/hubfs/nick-abrams-IKtdqKatKPk-unsplash%20(1).jpg?width=142&name=nick-abrams-IKtdqKatKPk-unsplash%20(1).jpg) ](https://www.alembicstrategy.com/strategic-thinking/our-values) ## [Our Values](https://www.alembicstrategy.com/strategic-thinking/our-values) Sarah | Acceptance Acceptance is the ability to assent or agree to the reality of a situation or a person without trying to change anything. Easier [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Aug 2, 2022 ![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Oct 11, 2021 [![The Achievement Motivators](https://www.alembicstrategy.com/hs-fs/hubfs/money-2180330_1920-jpg.jpeg?width=142&name=money-2180330_1920-jpg.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/the-achievement-motivators) ## [The Achievement Motivators](https://www.alembicstrategy.com/strategic-thinking/the-achievement-motivators) Motivational Maps are offered by Alembic as an accurate way to measure three clusters of motivation, through your own self-perception. Your [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Oct 11, 2021 ![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Oct 11, 2021 [![The Growth Motivators](https://www.alembicstrategy.com/hs-fs/hubfs/convertkit-L58uwc_d9zY-unsplash.jpg?width=142&name=convertkit-L58uwc_d9zY-unsplash.jpg) ](https://www.alembicstrategy.com/strategic-thinking/the-growth-motivators) ## [The Growth Motivators](https://www.alembicstrategy.com/strategic-thinking/the-growth-motivators) Motivational Maps are offered by Alembic as an accurate way to measure three clusters of motivation, through your own self-perception. Your [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Oct 11, 2021 ![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Oct 11, 2021 [![The Relationship Motivators](https://www.alembicstrategy.com/hs-fs/hubfs/AdobeStock_150015548.jpeg?width=142&name=AdobeStock_150015548.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/the-relationship-motivators) ## [The Relationship Motivators](https://www.alembicstrategy.com/strategic-thinking/the-relationship-motivators) Motivational Maps are offered by Alembic as an accurate way to measure three clusters of motivation, through your own self-perception. Your [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Oct 11, 2021 ![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Jun 18, 2021 [![How the Pandemic Has Changed Us - Part 2: Our Values and Choices](https://www.alembicstrategy.com/hs-fs/hubfs/backpack-twitter-jpg.jpeg?width=142&name=backpack-twitter-jpg.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/how-the-pandemic-has-changed-us-part-2-our-values-and-choices) ## [How the Pandemic Has Changed Us - Part 2: Our Values and Choices](https://www.alembicstrategy.com/strategic-thinking/how-the-pandemic-has-changed-us-part-2-our-values-and-choices) This is the second part of a two-part article series on how we have changed as a result of the pandemic. The first article explores the different [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Jun 18, 2021 ![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Jun 7, 2021 [![How the Pandemic Has Changed Us - Part 1: Our Perception of Time](https://www.alembicstrategy.com/hs-fs/hubfs/edwin-hooper-Q8m8cLkryeo-unsplash%20(1).jpg?width=142&name=edwin-hooper-Q8m8cLkryeo-unsplash%20(1).jpg) ](https://www.alembicstrategy.com/strategic-thinking/how-the-pandemic-has-changed-us-part-1-our-perception-of-time) ## [How the Pandemic Has Changed Us - Part 1: Our Perception of Time](https://www.alembicstrategy.com/strategic-thinking/how-the-pandemic-has-changed-us-part-1-our-perception-of-time) The Alembic team were recently discussing the personal and societal impact of the pandemic. We had a lot to say on the subject so we have co-written [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg) ](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [Alembic Strategy](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) [![Alembic Strategy](https://www.alembicstrategy.com/hubfs/Alembic_Strategy_September2018%20Theme/Images/1_eOSubHE3g7r6uZ7QB_SAUw.jpeg)](https://www.alembicstrategy.com/strategic-thinking/author/alembic-strategy) Jun 7, 2021 [All posts](https://www.alembicstrategy.com/strategic-thinking/all) ### ELSEWHERE - [mailto:info@alembicstrategy.com](mailto:info@alembicstrategy.com) - - ### Links [Why Alembic?](https://www.alembicstrategy.com/why-alembic) [Resources](https://www.alembicstrategy.com/resources) [People](https://www.alembicstrategy.com/our-people) [Contact Us](https://www.alembicstrategy.com/contact-us) ### Connect ### Our Partners [![FBU Logo](https://www.alembicstrategy.com/hs-fs/hubfs/FBU%20Logo-RED-01.png?width=596&name=FBU%20Logo-RED-01.png "FBU Logo")](https://www.familybusinessunited.com/) [![Mindshop Logo](https://www.alembicstrategy.com/hs-fs/hubfs/Screenshot%202023-07-03%20at%2017.03.08-1.png?width=3196&name=Screenshot%202023-07-03%20at%2017.03.08-1.png "Mindshop Logo")](https://web.mindshop.com/) ### Site credentials Copyright © Alembic Strategy Ltd. All Rights Reserved. Company registered in England and Wales number 10002766 ![](https://px.ads.linkedin.com/collect/?pid=1067564&fmt=gif)